Finology
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Achieve your investment goals with

Curated Stock Portfolios

smallcases are curated baskets of stocks that are managed by Finology Research Desk
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Pranjal Kamra

Pranjal is the Founder and CEO of Finology, a SEBI Registered investment Advisory. He is the creator of India’s Biggest Financial Education Youtube Channel and a student of value investing for 7+ years. Finology was born to make investing simple & rewarding by providing conceptual education and unbiased advice. Founded in 2017, the aim was to spread financial literacy and reduce the mis-selling of financial products that is rampant owing to lack of education about financial planning and key concepts like portfolio creation, risk mitigation, goal oriented asset allocation etc. He is a PGPSM from National Institute of Securities Market and a B.A. LL.B from Hidayatullah National Law University 

Pranjal is the Founder and CEO of Finology, a SEBI Registered investment Advisory. He is the creator of India’s Biggest Financial Education Youtube Channel and a student of value investing for 7+ years. Finology was born to make investing simple & rewarding by providing conceptual education and unbiased advice. Founded in 2017, the aim was to spread financial literacy and reduce the mis-selling of financial products that is rampant owing to lack of education about financial planning and key concepts like portfolio creation, risk mitigation, goal oriented asset allocation etc. He is a PGPSM from National Institute of Securities Market and a B.A. LL.B from Hidayatullah National Law University 

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SEBI Registered

INA000012218

Investment Strategy

All your questions answered

Frequently asked questions

What are the products offered?
We offer various investment advisory and research services.
What is their investment philosophy?
Finology exclusively follows the principles of value investing to ensure a low risk-high return Portfolio.
What is a smallcase?
A smallcase is a curated basket of stocks/ETFs* that reflects a certain objective (ideas, themes, strategies), backed by the research of Finology. You can invest in a smallcase in 2 clicks., *ETFs (Exchange Traded Funds) are baskets of securities that track an underlying index (Nifty, Gold, etc) and can be bought and sold on the exchange.
Who can subscribe to these smallcases?
Finology decides who can invest in the smallcases created by them and can create two types of smallcases :, Exclusive smallcases : smallcases which require a subscription to Finology’s Advisory in order to invest in the smallcase. You can subscribe to a smallcase directly from the smallcase profile through the subscription form., Public smallcases : smallcases in which anyone who has an account with our partner brokers can invest. You can invest in this smallcase by clicking on “Buy smallcase” in the smallcase profile and logging with your broker credentials.,
How do I track my smallcases?
When you buy a smallcase, the index value is set to 100 on the buy day - this helps you track the total returns without having to monitor each stock. You can also use the performance metrics to get a more detailed understanding of your smallcase.
How can I cancel my eMandate?
One of the payment method available to subscribe to a fee based smallcase is eNACH where an e-Mandate is created., If you want to cancel your e-Mandate(s) linked with any of your fee based smallcase subscription, please drop an email to publisher.help@smallcase.com with the following details:, Email used for subscription, Subscribed smallcase Name, We will share the mandate(s) details in response to your request including the below:, Mandate maximum limit, Mandate Validity, UMRN no. (Unique Mandate Registration Number), To proceed with the cancellation of the mandate, we would require your confirmation by email after verifying the mandate and payment details. , After receiving your confirmation, we will process the mandate cancellation and update you with the status within 72 hours.
More questions? Check out help section